Name: RADIO 538

Story:
For a follow-up campaign within the I Love Radio concept, we decided to take it a step further. The love for music by 538’s top DJs in a spectacular live performance with a powerful soundtrack. In both film and photo, we captured each DJ as part of the band, rockin’ out in the beautiful setting of the Westergasfabriek, supported by smoke, pyrotechnics, stage lighting and a classic I Love Radio lights installation.

Details:
I Love Radio campaign
Concept, TV, print, outdoor & online
Photography: Ruud Baan
Camera director: Jonathan Weiland
2006 / BSUR